Fresh content how streaming platforms are changing the geography of media investment fDi
MGM generates $22bn in economic impact during 2019
Streaming video on demand (VOD) has taken the world by storm, unlocking new opportunities to drive the economy. One example is the entry of Netflix, a pioneer of streaming in South America, into the Korean market. According to Deloitte Consulting Korea, since entering Korea in 2016, Netflix's investment in content production has generated an economic effect of about 5. 6 trillion won (about 4. 7 billion yen) and created more than 16, 000 jobs.
AdvertisementThe successful content here also contributed to the paradox of the Korean Wave. Hallyu is the Chinese word for the "Korean Wave," which has swept other countries as the country's civilization has been popularized and exported around the world. Just four weeks after the Korean dystopian drama "Squid Game" was released on Netflix in September 2021, more than 140 million people registered on the site to watch the series. "Viewing outside Korea has been phenomenal," Netflix Chief Content Director Ted Sarandos told traders on October 19. "We've seen similar successes, though not on the same scale, with films like 'La Casa de Papel' in Spain, 'Lupin' in France, 'Blood Red Sky' in Germany and 'Sex Education' in the UK. For financial development organizations from Seoul to Bogota to Mumbai, these 'streaming wars' have opened a new era of investment in the leisure industry. Its potential to create added value spaces for workers, revitalize human settlements and stimulate the export of cultural products has applications around the world. Subscriber expansion
AdvertisementIn the digital age, Hollywood met the Silicon Plane. When Netflix moved from DVD mail delivery to streaming via subscribers in 2007, the groundwork was laid for the rise of a host of competing mass platforms for digital content. A decade later, Netflix operated in more than 190 states. Today, of the company's roughly 214 million subscribers, 140 million live outside the U. S. and Canada. "The new streaming model is more focused on convenience [customers can watch content on their individual devices and don't go to movie theaters], it's actually much more global than local," said Hadida, an associate professor at the Cambridge University Institute of Strategy Studies, who has studied the impact streaming services have on Hollywood studios and film production. During the pandemic, streaming services have also become better without leaving the house. By 2020, the number of subscriptions to online video services worldwide will grow 26% to 1. 1 billion, according to the Motion Picture Association. But given the cost of moving from one platform to another literally makes it completely inaccessible, streaming services are ramping up content production to attract and interest new subscribers. "Now, online platforms are investing heavily in content." Although the business models and goals of streaming platforms are different, these frequent players are investing heavily in content production.
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- In September, WarnerMedia announced its intention to explore a base in Singapore on the eve of the launch of HBO Max streaming in Asian markets. Amit Malkhotra, HBO Max manager for Southeast Asia, India and Korea, said, "As our regional headquarters, the new office building in Singapore provides an impeccable backdrop for the innovative work being carried out on the eve of our launch." Disney Animation Studios will set up a new content production studio for Disney+ in Vancouver megalopolis, Canada, which has become a center for film and television production. Los Angeles Communications Fresh investments are often seen in the district's film industry thanks to the links between industry players and comedy. When the South American production company Shondaland found a shooting studio for the Netflix TV series Bridgerton, it invited Adrian Wotton to Los Angeles. Then, after getting acquainted with Chris Van Dusen, known as the showrunner of the hugely successful romantic TV series, Wotton and his team became interested in finding a building in London with favorable conditions for the production company. "One of the biggest shows in the world came together in a blink of an eye," recalled Wotton, chief executive of the England Film Commission (BFC), which has promoted England since 2003.
- Kent's period is a studio ensemble that has been converted into a studio ensemble with these facilities such as scenes, editing rooms, restaurants and hotels. "If you have a studio and a TV studio, it will be a full ecosystem and a supply chain," says Kent's LOST General Manager and the regional development agency, Gavin Clearly. Coleman said, in fact, the workpace formed for the production of television and movies was considered "constant" that requires highly specialized staff. "There are many preliminary qualities that create the potential of financial formation and growth in production ensembles with rich infrastructure. Despite being concentrated in major cities, the developmental market suggests that investment in creating regional content and creative talents is useful. According to UNESCO, the African audio visual industry has created more than 20 million workspace and contributes to the gross domestic product of the mainland $ 20 billion. However, on the mainland, there are only 3 or 9 million subscribers in streaming videos, and more than 50 % of them fall to netflix, while UNESCO increases the AA when using online. I am actually waiting. < SPAN> Kent is the old railway room that has been converted into studio ensembles with these facilities such as scenes, editing rooms, restaurants and hotels. "If you have a studio and a TV studio, it will be a full ecosystem and a supply chain," says Kent's LOST General Manager and the regional development agency, Gavin Clearly. Coleman said, in fact, the workpace formed for the production of television and movies was considered "constant" that requires highly specialized staff. "There are many preliminary qualities that create the potential of financial formation and growth in production ensembles with rich infrastructure. Despite being concentrated in major cities, the developmental market suggests that investment in creating regional content and creative talents is useful. According to UNESCO, the African audio visual industry has created more than 20 million workspace and contributes to the gross domestic product of the mainland $ 20 billion. However, on the mainland, there are only 3 or 9 million subscribers in streaming videos, and more than 50 % of them fall to netflix, while UNESCO increases the AA when using online. I am actually waiting. Kent's period is a studio ensemble that has been converted into a studio ensemble with these facilities such as scenes, editing rooms, restaurants and hotels. "If you have a studio and a TV studio, it will be a full ecosystem and a supply chain," says Kent's LOST General Manager and the regional development agency, Gavin Clearly. Coleman said, in fact, the workpace formed for the production of television and movies was considered "constant" that requires highly specialized staff. "There are many preliminary qualities that create the potential of financial formation and growth in production ensembles with rich infrastructure. Despite being concentrated in major cities, the developmental market suggests that investment in creating regional content and creative talents is useful. According to UNESCO, the African audio visual industry has created more than 20 million workspace and contributes to the gross domestic product of the mainland $ 20 billion. However, on the mainland, there are only 3 or 9 million subscribers in streaming videos, and more than 50 % of them fall to netflix, while UNESCO increases the AA when using online. I am actually waiting.
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