Red Rake Gaming announces new collaboration with Paf

Paf. com, a professional casin o-based casin o-based casino, has partnered with Paf. com and has agreed to provide a very effective game content for all PAF brands and the market. 。

PAF was established in 1966 to raise funds for the interests of the Aland Islands, and occupied his favorite position in the serious game industry. Over the years, PAF has been an absolute popularity of Igaming, providing online groups in Finnish, Sweden, Latvia, Estonia and Spain, and has expanded its unique influence.

As a part of the partnership, PAF is a hig h-performance player of Red Red Red12STARS Record Holder, the predecessor of all active games and bonus units. Stosser It provides almost all other games from the various portfolio games invited by Red Rake Gaming.

RED RAKE GAMING is all from all markets, thanks to innovative features, bonus games, abundant mathematical models, class graphics, and the fact that player skills are actually at the forefront of all development We continue to focus on developing games with all the chances of players.

Nick Barr, the management director of Red Rake Malta, commented on this partnership as follows: "We are passionate about game development and abundant games-Satchell, and we can't help but enjoy it. It's pretty good as a popular industry, in fact, PAF launches RAD RAKE-Game-Content. We have chosen to do so, and we rely on the close cooperation with the PAF team to provide the best content to our players.

For example, Eric Castro, the head of the casino and the PAF game category, commented on this collaboration as follows: "

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Industry News

Playtika Reports Q2 2024 Financial Results

Reading time: 2 minutes

The second quarter of the cash settlement ended on June 30, 2024, the second quarter of the Corporation of Plateka Holding Corporation.

Sales were 627, 000 million dollars, down (3, 7) percent (3, 7) percent (3, 7), and decreased from the previous year (2, 5). Profit from the DTC platform was $ 173. 7 million, an increase of 1, 3 % yea r-o n-year, 5 and 1 %. Failure of $ 86 million increased 63, 4 % yea r-o n-year, up 14, 4 %. After adjusting the loan, EBITDA increased 2, 9%yea r-o n-year to $ 1911 million, a (11, 2) percentage (11, 2) percentage. As of June 30, 2024, currenc y-built deposits, their equivalent and shor t-term investments, were $ 1. 1 billion.

"We are focusing on the endurance and possibilities of core games, and strategic initiatives aiming to update bags. We are investigating the ability to expand the range of games through merging and acquisitions. Robert ANTOLOL, which is focusing on searching for a studio that complements our theater and makes a long cost.

"Strict alignment for managing our concerns and sales costs for business that focuses on direct use has led to a remarkable improvement of alternativ e-based profitability. We are sustainable. This focus and the focus on our execution is taking measures to protect faithfulness by ensuring an increase and profitability and creating long prices for our players and shareholders. , "Craig-Abrahams, President and Sea of ​​Economy (CIO) stated.

Individual business characteristics and major business factors

The average number of paid users per day was 298, 000, and in annual calculations, (3, 6) %and (2, 9) %alternately decreased. The average billing conversion was 3, 7 %, 3, 5 %in the first quarter, and 3, 6 %in the second quarter of 2023. Profit from casual games decreased (4, 3) %in turns, and (1, 7) %of the year. The income from the target public casino games decreased alternately (2, 9) % (3, 4) percent. Bingo Blitz's income was $ 1557 million, decreasing (1, 2) % (0, 4) percentage in annual calculation. The income from the travel in June was $ 74, 000, decreasing (2, 6) %(2, 6), an annual calculation increased by 1, 9 %. Slotomania's $ 133, $ 8 million profits decreased (1, 2) percentage (1, 2), and (7, 5) percentage (7, 5) per year.

PlayTika claims to pay a quarter dividend

PlayTika Board of Directors, 0, US Bucks for the promotion of the conventional promotion found in the appeal paid on October 4, 2024 for shareholders registered at the end of the business day on September 20, 2024. Announced the payment of cash dividends. Future dividends will depend on market standards and promotion of the Board of Directors.

According to the achievements in 2024, the company was hoping that the profit would be the lower end of the range presented before $ 2, 52 -$ 2, 62 billion, and the EBITDA was presented after coordination before the loan. A serious cost of $ 730 in the center of the range -$ 770 million -$ 95 to 100 million dollars.

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Industry News

Navigating the iGaming Industry as a Start-Up

Reading time: 3 minutes

Venturemax Group Director Pierre Mixudo says that the world of Igaming will reveal a wide range of skills for new companies full of luxurious ideas unless they can avoid pebbles under the water.

The global online gambling industry draws enthusiastic brains, creative talent, and strong entrepreneurs every time.

From the acquisition of a boutique studio for hundreds of millions to the merger and integration of the firs t-class operators consisting of international popular companies unconditionally, there is no spare time about Spar. However, some companies ride on the waves, while others are in trouble.

This is due to the fact that navigating in the online gambling industry is not easy. This is the background of the mining, which has the potential to change the game if you make a mistake. In order to jump to the top, it is not only necessary to have a wonderful thought and wise product, but also the economic assistance is definitely only useful at this point.

After all, emerging companies are required to master all business fields, from product features and customer skills to customization, differentiation, marketing, and funding. And in this case, victory is not natural.

Look at some important fields and know how emerging companies can avoid barriers.

Customization, license, complaints

When the brunch ran to the adaptation, most of the map turned white to snow. As a result, a wide range of skills were opened to the organization, but new tasks occurred at the same time.

Operators, suppliers, and other proposals are currently needed to receive a license and certificate for booting in the regulatory jurisdiction, but the demands vary from market to market- and what they regulate. It is easier to do.

Most organizations have a team to observe their compliance and satisfy the complaint every day, not only in dedicated departments to receive major licensing to enter the market. Has a very high possibility, which is actually fatal to emerging companies.

Therefore, for example, for the fact that you provide your own business for a lon g-term life, even if it is only once, a specialized team involving all your normative claims. Consider making it.

Stand from the crowd

In fact, it is not surprising that many startups are pursuing these skills. This basically means differentiating, offering something radically fresh.

This has the potential to be something truly innovative: a new format for the game, a fresh mechanism, developing, solving a problem, or even a rudimentary search for the best way to arrange something that is already being done.

Technology is a great driver of innovation, and startups that reach the big sports often have patented platforms, conclusions, mechanisms, etc., and take the industry by storm.

Of course, this is not considered to be inaccessible due to the hustle and bustle, and we have seen many startups that improve on what has already been created and harass the big sports.

In any case, startups need to be influenced, and as a result, they will not be able to move forward by copying what came before them, being original and looking for a unique deal proposal that invites something fresh.

Large-scale customer acquisition:

One of the most important tasks of a business, whether B2B or B2C, is considered to be large-scale customer acquisition. For this, a group advertising strategy is important, allowing you to attract buyers at the right time, in the right space, with the support of notifications that really cause a reaction.

At the same time, for companies and brands, it is basically the highest level of competition to be authentic and to have a unique voice.

This is the reason, for example, that in reality, this is the single way to be heard against the background of the noise created by rivals, so that the company has a clear identity and task. It is still very fundamental to qualify the channels that allow you to introduce a true relationship with the customer.

Digital marketing, if done correctly, is indeed economically effective, perfectly controlled and easily optimized in real time, provided the right data is planned and analyzed.

That is why this marketing technique is considered precarious for B2B and B2C companies.

Securing initial funding

The majority of start-ups are faced with the need to raise funds to realize their intentions. The organic rise is probably every time, but it is at a boring time and this has the potential to result in something that the company actually misses the right timing.

However, finding favorable researchers has the ability to explain what to arrange more easily. Some traders are ready to provide capital but do not want to play an unnecessary role in the day-to-day management of the company, while others have every opportunity to demand more control and role than the founders want.

Startup companies need to think about how to be attractive to the appropriate investors. The Venture Max Group has an investment department, and there are clear standards that companies should meet before considering the possibility of partnership.

• Being in the early development stage with great potential for growth
• Space｝ It may become a revolutionary company
• Being a company with innovative technology
• Space} The existence of a powerful founder team
• The existence of expandable and protected market opportunities

Our way of investing is that it should be a true partnership.

In addition to providing funding to emerging companies, we want to share our abundant experiences and help companies can get through this wonderful industry.

Thus, despite the fact that you have to overcome many difficulties, those who can achieve our Igaming Startups will get a great reward.

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Industry News

Maximising Game Success: The Advantages of Partnering with a Distribution Partner

Reading time: 6 minutes

In the video game life cycle, there are seven development stages: planning, pr e-production, production, test, pr e-trial, loan, and post production. After the release, video games begin to compete to get the attention of players, but there are many games, so it may be difficult to maintain their interest. Instead of relying on giant companies like Steam, cooperating with the distribution partner at the final stage of the game life cycle has a large strategic superiority, and several months after the release, the relationship of the game. Guarants to guarantee.

Vadim Andrieev, a manager and c o-founder of ROKKY, a global game distribution platform that connects public and shops around the world, talks about the first year of the video game sales after the release and distribution like ROKKY He discusses the benefits of cooperating with his partner.

How to effectively compete with a thir d-party distribution platform such as Steam

On average, reservations sell about 1 % of the annual sales two months before the release. Later, this indicator increases to 4%of the total sale of that year 2-4 weeks before the release. The peak of reservation sales begins one week before the release, and during this period, publishers can count 12 % of the firs t-year game sales. During the pr e-order period, Rokky has gained an average annual sales of 16%, highlighting the importance of playing the game before the pr e-order.

Taking into account the launch date, Rokky will account for another 8% of all sales this year. In comparison, according to VG Insights, an average of 12% of all sales on Steam are triggered around the time of the game's release. This is probably because VG Insights' accounting function already pushes some sales on the first day of release. Furthermore, the company's analysis shows that another 15% of all sales for the year are made in the first week after launch. At the same time, Steam accounts for 22% of annual sales in the first week.

After that, sales start to gradually decrease, from 7% to 4% per week for Smoky and 14% to 5% for Steam in the 2nd to 4th weeks after launch. If we combine pre-orders, launch, and first month sales, Rokky accounts for 56% of annual sales and Steam for about 61%.

For the remaining 10 months, Rokky accounts for 43% and Steam for 38%, accounting for almost half of annual sales. At the same time, the trend lines in the graph below show that sales via third-party distribution platforms are disappearing more slowly overall than sales via Steam.

Third-party distribution platforms offer a more flexible, consumer-focused approach

Working with a distribution partner like Rokky offers publishers many strategic benefits. Using a third-party distribution platform can expand market reach, respond to changes in demand, and minimize the risks associated with selling internationally:

• Market constraints: Some countries and regions have strict government regulations on the sale of video games, making direct sales through platforms like Steam difficult. Distributors like Rokky, who have experience in these markets, can successfully overcome such barriers and provide access to new audiences.
• Less pricing flexibility: Steam may not be able to respond quickly to changes in game demand and may not be able to offer timely discounts or special offers. On the other hand, distributors can respond quickly to market conditions and adopt more flexible pricing strategies, which can increase sales.
• Localization and cultural adaptation: Distributors operating in a specific region have a better understanding of the local culture and can therefore provide customized content in the local language, including game localization, marketing campaigns, and user support, to better appeal to local players.
• Marketing support: Distributors often provide additional marketing resources, such as advertising, PR campaigns, participation in local events and exhibitions. This can significantly increase the awareness of your game and attract more users than standard marketing activities on Steam.
• Logistical support: For physical copies of your game, distributors provide all the necessary logistical support, such as production, storage, and delivery, so that publishers can be freed from most of the organizational work and focus on content development.
• Legal and financial support: Operating in international markets may require knowledge of local laws and financial requirements. Having a distributor with experience in different jurisdictions provide legal and financial support to minimize risks and ensure compliance with legal requirements.
• Wide audience: Distributors often have established connections and partnerships with local and online shops, which allows them to cover a wider audience and sell your game through different channels, thus increasing sales and brand awareness.

The benefit of working with a reseller is also evidenced by the fact that the percentage of sales made through resellers in relation to total sales on Steam increases over time. The graph below shows the change in the share of sales made through Rokky in relation to total sales on Steam 12 months after the game's release. However, it should be noted that the data shown in this graph is an aggregate of the best games registered in Rokky's database. In some cases, the distribution of values ​​for each game may be significantly different.

At launch, the share of sales made through Rokky peaked at about 4%. It then plummeted to just under 1% in the first week after launch, then remained flat for the next month. It started to gradually increase from the first month, reaching 0. 78% in the second month and 1. 02% in the third month.

After the third month, turnover fluctuates quite a bit, but generally tends to increase, reaching a peak in the sixth month. It is usually around this time that a game's first advertising share begins. According to geekyminded, it takes an average of 70 days for a game to make its first sale.

After the sixth month, the sales ratio increased even more, reaching a new peak of 2. 87% in the ninth month. In the tenth month, sales recovered as people took advantage of the large discounts made in the previous month. At the end of the twelfth month, the sales ratio via Roppongi stabilized at 1. 55%.

Although the sales ratio fluctuates, the overall trend is that the sales ratio via Roppongi is increasing in the total number of units sold on the Steam platform one year after launch. The increase in the proportion of sales via distributors to the total number of units sold on the Steam platform is due to several factors:

• Price competition: Shops where distributors sell publishers' games compete on price by actively using their margins. They can offer various discounts and promotions, making it a more attractive proposition for buyers compared to the fixed price on Steam.
• Promotion and marketing support: Distributors and their partner shops often run various promotions, sales, and special offers to attract attention to products and promote sales.
• Localization and adaptation to the local market: Distributors can offer offers that are more suited to the specific requirements and tastes of the local market, which helps to boost sales in areas where Steam is less popular or does not have sufficient marketing support.
• Various payment methods and delivery terms: Sellers can offer more flexible and various payment methods and more convenient delivery terms, making purchases more accessible and convenient for different categories of consumers.
• Investment in customer service: Distributors often invest in improving the quality of their customer service, and by providing better support, they are able to retain buyers and increase sales.

So Rokky has successfully competed with the Steam platform, increasing its share of revenue in the overall structure with a more flexible and directional approach. Demand for games through third-party distribution platforms like Rokky declines much slower than through Steam, which provides publishers with stable, long-term revenue. Shops that compete on price and offer various promotions can maintain interest in games for several months after launch.