Relax strengthens partnership portfolio by launching content with Fair Play Casino

Igaming's original content aggregator and provider, Relax Gaming, has expanded the presentation in the Netherlands: Dutch major operators FAIR PLAY CASINO have integrated the provider's content indicated by revenue.

As part of the partnership, FairPlaycasino. NL offers a number of games shown by Merits that covers Money Train 4, Bill & Amp; amp; Coin, Temple Tumble.

Fair play casinos provide players with Dutch content and skills for over 60 years, develop thorough awareness of players, form thorough days as on the Internet, for example, on the ground. Control a vertical, 27 casinos nationwide.

Relaxed games-Game integration adds depth to a wide range of content, inexpensive players in the Netherlands, and Fairy casino quickly accesses content from three people through impressive relax-aggregation services.

"We are very promptly formed and cooperated with major brands in all regulatory markets, and the reputation of Fair Play Play Casino in the Netherlands market itself is talking about itself. 。

"This brand has a luxurious situation that provides all kinds of and original probability to players. Our content has already been perfectly accepted in the Netherlands and our coverage in this different market Expanding is a very interesting opportunity for us.

"We are proud of providing advanced skills to our own spectators, and the integration of leisure content that attracts attention due to the merits of RELAX. Lelax is a brand that we have long wanted to do for a long time, and provide luxurious libraries for games for the largest number of players. I'm even happy.

RELAX GAMING has established its status from the main B2B SULDERS to the brunch, and in February 2023, the Dowl-Jackpots Jackpot gained the merits of the GGA "Leine product of this year". Among the six slots of the year, the Money Train 3 was selected as Casinobeats Game Developer Awards in 2023, the merit of skill game suppliers, SBC Awards in 2023 ATIONS IN The Mobile Industry was selected.

Relax gaming offers more than 4. 000 games for online casinos. From hig h-performance personal slots to a wide variety of content libraries, carefully selected as part of the affiliated program.

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Playtika Reports Q2 2024 Financial Results

Reading time: 2 minutes

Playtika Holding Corp. has announced the second quarter cash settlement ending on June 30, 2024.

Sales were $ 627 million, down (3, 7%) of the previous quarter (3, 7%), and decreased (2, 5%) in the previous year. DTC platform sales were $ 173. 7 million, up 1, 3%yea r-o n-year, up 5, 1%yea r-o n-year. Net income was $ 86 million, up 63, 4%yea r-o n-year, up 14, 4%yea r-o n-year. Before the loan adjustment, EBITDA was $ 1911 million, an increase of 2, 9 % yea r-o n-year, a (11, 2) percentage of the previous year. As of June 30, 2024, the total of foreign exchange options, currency, and shor t-term investments was $ 1. 1 billion.

"We are focusing on the strength and possibility of core games, and strategic initiatives aiming to revitalize the bag. We are actively exploring the opportunity to expand the games provided through M & Amp; A. The focus is on finding a studio that complements existing games and creates permanent value.

"As a result of the focus on direct sales to consumers, and strictly managing operating costs, profitability has been continuously improved. We are taking measures to ensure sustainable growth and profitability. We are taking efforts to create permanent value for players and shareholders.

Main business characteristics and main business factors

The average number of paid users per day was 298, 000, decreasing yea r-o n-year (3, 6 %), and decreased from the previous year (2, 9 %). The average charging rate was 3, 7 %, 3, 5 % in the first quarter, and 3, 6 % in the second quarter of 2023. Casual gaming sales were (4, 3)%on rolling bases, and (1, 7) percent of the previous year. Income from the community casino was reduced (2, 9)%on a rolling basis, and (3, 4)%compared to the same period of the previous year. Bingo Blitz's revenue was $ 1555. 7 million, down (1, 2) percent of the previous quarter, and (0, 4) from the same period of the previous year. Journey sales in June were $ 74. 6 million, decreasing (2, 6%) of the previous year (2, 6%), and increased from the same month (1, 9%) last year. Slotomania's profit $ 133, 8 million was reduced by the previous quarter (1, 2) and decreased from the same period of the previous year (7, 5).

PlayTika announces the quarterly dividend payment

The PLAYTIKA Board of Directors is 0, USA for the conventional promotion of the conventional promotion discovered on the appeal paid on October 4, 2024 for shareholders registered at the end of business days on September 20, 2024. Announced the payment of cash dividends on the bucks amount. Future dividends will depend on market standards and the promotion of the Board of Directors.

According to the results of 2024, the company waited for the lower part of the spectrum to be $ 2, 52 to 262 billion, and the EBITDA indicator after the adjustment was in the middle of the previous spectrum. It stands $ 730-770 million, and the serious cost is $ 95 to 100 million.

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Navigating the iGaming Industry as a Start-Up

Reading time: 3 minutes

Director of Venturemax Group, Director Pierre Mixudo, actually states that the universe of Igaming will reveal a wide range of skills for new companies full of luxurious thoughts, unless the pebbles underwater cannot be avoided.

The world's online gambling industry requires people with excellent brains, creative talent, and strong entrepreneurs.

There is no end to the turmoil, from the acquisition of a hundreds of millions of dollars to the merger and integration of to p-notch operators, which have become internationally popular, unconditionally. However, some companies are very successful, while others are in trouble.

This is due to the fact that navigating online entry is not easy. This is the background of the mining, and the wrong movement has the potential to mean a game changer. To jump at the top, it requires not only great thoughts and wise products, but also economic support.

Eventually, emerging companies are required to master all business areas, from product features and customer skills to customization, differentiation, marketing, and funding. And in this case, victory is not natural.

Look at some of the main fields of data and know how to avoid barriers.

Customization, license, complaints

At the same time as the branch walked towards adaptation, most of the map changed from a grayish color to a white color like snow. As a result, a wide range of skills were opened to the organization, but at the same time, new tasks occurred.

Operators, vendors, and other proposers need to receive licenses and certificates to launch in the regulated jurisdiction.

Most organizations include specialized departments to obtain important approval for entering the market, and compliance teams that regularly monitor compliance. The cost of compliance violations is very high, which can be fatal for young companies.

Therefore, consider organizing a specialized team that meets all regulatory requirements, even if you are alone. That's because the lon g-term business is guaranteed.

Make a difference from others

This industry has revealed such abilities, and in fact it is not surprising that many emerging companies are pursuing this ability. This means that it is essentially necessary to provide something new to stand out.

Unprecedented game formats, new mechanisms, developments that solve problems, and best research to correct what is already being done.

Technology is a major driving force in innovation, and emerging companies that are very successful often have their own platforms, conclusions, and mechanisms that swallow the industry.

This is clearly an indispensable condition for success, and has seen many emerging companies that have been greatly successful by improving what they have already made.

In any case, the startup must talk about himself. So, take advantage of their originality and look for an original exit that provides new things.

Larg e-scale recruitment of buyers:

One of the most important tasks in any business, whether in B2B or B2C, is considered to be a larg e-scale buyer recruitment. To do so, it is important to have a group advertising strategy supported by a message that gathers buyers in the appropriate space at the right time and actually reacts.

In such a fierce competition environment, it is important that companies and brands are real, and it is necessary to make a clear voice for viewers.

Therefore, for example, it is important for a company to have a clear identity and mission. It is also very important to identify a channel that can build a true relationship with the buyer.

Digital marketing is very expensive, tracking, and easy to optimize in real time, as long as the appropriate data is collected and analyzed.

Therefore, this marketing tool is considered to be essential for B2B and B2C companies.

Procurement of entrepreneurship funds

Most young companies are faced with the need to raise funds to realize their intentions. Organic growth is always possible, but it takes time, and as a result, the company may miss the right timing.

However, finding a willing investment partner may be easier said than done. Some will provide capital but do not want to play an additional role in the day-to-day running of the company, while others may claim more control or role than the founders are willing to give up.

Startups have yet to figure out how to become attractive to the right investors. VentureMax Group has an investment team and there are certain aspects that companies must meet before we consider a possible partnership.

• We are in the early stages of development with great upside potential
• Being a business with revolutionary freezing capabilities
• Being a business with innovative technology
• With a strong team of founders
• Presence or absence of a scalable and defensible market opportunity

Our approach to investment is that it should be a true partnership.

We do not only provide financial support to startups, but we also want to share our extensive skills and help companies succeed in this great industry.

Despite the many challenges to overcome, those that can enable iGaming startups to thrive will reap great rewards.

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Maximising Game Success: The Advantages of Partnering with a Distribution Partner

Reading time: 6 minutes

In the current cycle, video games go through seven development milestones: planning, pre-production, production, testing, pre-launch, launch, and post-production. Once released, video games begin competing for players' attention, which can be difficult to achieve due to the sheer number of games. Working with a distribution partner at the final stage of a game's lifecycle, rather than relying on a giant like Steam, gives publishers greater strategic influence and helps keep their games relevant for months after release.

Vadim Andreev, CEO and co-founder of Rokky, a huge game distribution platform that connects publishers and shops around the world, reflects on the first year of video game sales after launch and notes the great qualities of working with a distribution partner like Rokky.

How do third-party distribution platforms effectively compete with giants like Steam?

On average, pre-orders account for 1% of total sales from two months before the game's release through the entire year. This figure rises to 4% of total annual sales 2-4 weeks before release. Pre-orders peak one week before release, at which stage publishers can plan for 12% of total first-year game sales. At the pre-order stage, Rokky accounts for an average of 16% of a game's annual sales, highlighting the importance of enabling pre-orders.

If we turn to the release day, Rokky accounts for another 8% of total annual sales. In comparison, according to VG Insights, an average of 12% of all sales on Steam are induced during a game's release, likely due to VG Insights' data accounting capabilities already flooding in some sales on the first day after launch. And according to the company's analysis, another 15% of all annual sales take place in the first week after release. At the same time, first-week sales on Steam account for 22% of annual sales.

After that, sales gradually decline, recording 7-4% per week on Rokky and 14-5% on Steam in the first 2-4 weeks after launch. Combining pre-orders, launch, and first month sales, Rokky accounts for 56% of annual sales and Steam within 61%.

For the remaining 10 months, Rokky accounts for 43% and Steam for 38%, almost in the middle of annual sales. At the same time, the progression of exchange rate changes in the corresponding charts shows that sales via third-party distribution platforms generally disappear more slowly than via Steam.

Third-party distribution platforms offer more flexible and customer-focused distribution.

Working with a distribution partner like Rokky can provide many strategic advantages to publishers. Third-party distribution platforms offer the ability to expand market reach, respond to changes in demand, and minimize the risks associated with selling internationally:

• Market restrictions: Some states and localities have strict regulations on reselling video games, making direct sales on platforms like Steam difficult. Distributors like Rokky who are familiar with these markets are more likely to be successful in overcoming similar obstacles and gaining access to new audiences.
• The most flexible price setting: Steam does not necessarily provide bonuses and special offers in a timely manner, almost immediately responded to changes in game demand. Distributors and counter parts have any opportunities to quickly adapt to the market situation and adopt a more flexible price strategy, which helps to increase sales.
• Localization and adaptation to culture: Distributors active in specific areas are more familiar with the specialty of the local culture than anyone, and have customized content, such as localization of games, advertising campaigns, and user support. There are all opportunities to provide in the language.
• Advertising Support: Dealers often provide additional advertising resources, such as advertising, PR campaigns, participation in local events and exhibitions. This can significantly improve the recognition of the game than the normal advertising activity in Steam and attract more users.
• Pos t-support: In the case of physiological game clones, the distributor is released from most of the organizational tasks and focuses on content development to provide all necessary logistics, such as production, storage, and delivery. Can do.
• Legal and Economic Support: Available in the international market may require knowledge of local laws and financial claims. Distributors, who have work experience in different jurisdictions, can provide legal and economic support, minimize danger, and ensure legal requirements.
• Reach to more users: Distributors often establish relationships and partnerships with local shops and online shops, so they reach more users and sell games through various channels. You can significantly improve sales and brand awareness.

The advantage of collaboration with the distribution partner is also shown that the proportion of sales via the distribution partner on the steam increases over time. The attached graph shows sales via Rokky via ROKKY for 12 months after the game release. It should be noted that the graph data is a total of the bes t-selling games based on Rokky data. In some cases, the meaning of each game may be significantly noticeable.

At the beginning of the release, the sales ratio via Rokki reached a peak, about 4 %. One week after the release, it will descend to less than 1 %, then flat for one month. It gradually grows from the month, 0, 78 % in the second month, and 1, 02 % in the third month.

After the third month, the sales ratio fluctuates considerably, but it is generally increasing, reaching the sixth month. It is usually at this time that the first advertising share of the game begins. According to GeekyMinded, it takes 70 days to sell the game first.

After the sixth month, the sales ratio has shown a greater growth, reaching a new peak of 2, 87%in the 9th month. In the 10th month, sales will be resumed due to a significant discount during the period. At the end of the 12th month, the sales ratio via Rocky was stable to 1, 55%.

Although the sales ratio fluctuates, the overall trend has increased the sales ratio of the si x-time sales agency, which accounts for the total number of sales on the Steam platform for one year after the release. The increase in sales of sales via the agency for total sales in the Steam platform is due to several factors:

• Price competition: Shops where sales agents sell public games will actively use margins to compete for price competition. They can provide a variety of discounts and promotions and make more attractive proposals for buyers compared to Steam's fixed price.
• Promotion and Marketing Support: Distributors and their partner shops often provide a variety of promotions, sales, and special offers, attracting attention and increasing sales.
• Localization and adaptation to the regional market: Distributors can make proposals suitable for specific requirements and preferences in the regional market, so even in areas where STEAM is low or in areas where you can not get enough marketing support. You can increase sales.
• Various payment methods and delivery conditions: Distribution stores can provide more flexible and diverse payment methods and more convenient delivery conditions, making it more advantageous and convenient for consumers in various categories. You can.
• After the third month, the sales ratio fluctuates considerably, but it is generally increasing, reaching the sixth month. It is usually at this time that the first advertising share of the game begins. According to GeekyMinded, it takes 70 days to sell the game first.

After the sixth month, the sales ratio has shown a greater growth, reaching a new peak of 2, 87%in the 9th month. In the 10th month, sales will be resumed due to a significant discount during the period. At the end of the 12th month, the sales ratio via Rocky was stable to 1, 55%.