Vereeni makes investment in Caleta Gaming European Gaming Industry News
Vereeni makes investment in Caleta Gaming
Venture Capital Vereeni Investments LTD has earned an investment position in Brazilian content development studio Caleta Gaming.
In transaction conditions, VEREENI will receive 25 % of Caleta shares in exchange for 7-digit investment in British pounds.
Caleta Gaming, which has an office in Brazil and London, is considered a new casino content development company that has already created an impressive game portfolio for hig h-quality games, including famous games, Fright Night, and Magic ForeST. There is.
Calta combines skills, creative talent, powerful technical infrastructure, and the process of expanding the scale and promoting innovation. Premium game solutions for the Caleta Internet and mobile devices are based on the latest personalized technology. With VEREENI's investment, the Caleta will use a wide range of expertise in the industry to be one of the lea d-leading content providers.
Timothy John Heath, the founding partner of Vereeni Investments, said, "Vereeni Investments is always looking for a company with excellent teams and the greatest growth potential, and Calta will definitely respond to that expectation. David. -Caleta, led by Marcus and Faviora Jaeger, has already proven its abilities in the industry, and has become popular with innovative approaches and hig h-quality content. I am convinced that I will be a major player in the field of casino content. "
David Marcus, Caleta Gaming's CEO (CEO), has a truly wonderful skill in identifying and developing a similar game company as us. This investment will definitely help you grow up and do what we are doing. "
Vereeni has a promotion package with several innovative brands of Igaming, Business analysis, software development, cryptocurrency, and blockchain through 100 million euros "leve l-up" investment funds.
Since launching a fund in 2017, ONETOUCH, SHERPA, COOLBET, GLOBAL GAMING, THE GAMES COMES, KALAMBA GAMES, SKRILLA, TRIGGY Strategic partnerships with these companies such as T and SINGULAR I'm tying.
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Industry News
Playtika Reports Q2 2024 Financial Results
Reading time: 2 minutesPlatekaholding Co., Ltd. Announced the second quarter financial result on June 30, 2024.
Sales were $ 627 million, a decrease in the previous year (3, 7%), and a decrease in the same period (2, 5%) of the previous year. The DTC platform sales were $ 173. 7 million, increasing by 1, 3 % in consistent calculations, and increased by 5 or 1 % a year. Net income was $ 86 million, up 63, 4%yea r-o n-year, up 14, 4%per year. After the loan adjustment, the EBITDA indicator was $ 191 million, an increase of 2, 9 % yea r-o n-year, a (11, 2) percentage (11, 2). As of June 30, 2024, cash, equivalents and shor t-term investments were $ 1. 1 billion.
"We are focusing on strategic initiatives aimed at revival of the main games, and the revival of the portfolio. We are actively examining the opportunity to expand the game range through M & Amp; A. The focus is to complement existing games and find a studio that creates lon g-term costs.
"With the concentration of business, directly targeting consumption, and the strict approach to operating costs, profitability has improved noticeable compared to the previous quarter. Take measures to ensure sustainable growth and profitability. While maintaining lon g-term commitments to players and shareholders, the concentration of execution is unwavering, "said Craig Abrahams, the president and highest finance officer (CFO).
Individual management indicators and business points
The average daily settlement user was 298, 000, decreasing (3, 6) percent of the previous quarter, and (2, 9) percent of the annual basis. The average conversion rate was 3. 7 % (3. 5 % in the same period of the previous year, 3. 6 % of the previous fiscal year). Sales in casual games decreased (4, 3) %compared to the previous quarter, and (1, 7) percent of the annual basis. The profits of games, based on social casinos, were reduced (2, 9) %compared to the previous quarter, and (3, 4) %of the year. Bingo Blitz's income was $ 155. 7 million, decreasing (1, 2) in the previous quarter, and a percentage of (0, 4) per year. Travel revenue in June was $ 746 million, decreasing (2, 6) from the previous quarter, increasing by 1, 9 % a year. Slot enthusiasts $ 133. 8 million decreased from the previous quarter (1, 2), decreasing (7, 5) per year.
Playtika announces the quarterly dividend payment
The PLAYTIKA Board of Directors has announced that shareholders registered on September 20, 2024 will pay $ 0. 10 in cash dividends per ordinary share on October 4, 2024. Future dividends will follow the market status and the approval of the Board of Directors.
According to business results in 2024, sales were 2, 520 to $ 262 billion, the lower limit of the previously announced range, and after adjusting the loan, the EBITDA index was 730 to 770 million, which is in the middle of the previous scope. The capital cost is expected to be $ 95 to 100 million.
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Navigating the iGaming Industry as a Start-Up
Reading time: 3 minutesPierre Mefsud, a commercial director of Venturemax Group, states that if the Igaming world can avoid pitfalls, a new company full of rich ideas will have a great chance.
The world's online gambling industry has always attracted people with the best brain, creative talent, and a strong entrepreneur spirit.
From the acquisition of hundreds of millions of dollars boutique studios to the merger and integration of to p-notch operators, which have become an unmistakable international leader, the success story is not exhausted. However, there are successful ventures, while others fail.
This is due to the fact that it is difficult to navigate the online gambling industry. This is a mine field, which means the end of the game if you make a mistake. To be at the top requires not only great ideas and smart products, but also a great deal of funding.
Eventually, emerging companies need to master all the business fields, from product quality and customer experience to regulation, differentiation, marketing, and funding. And in this case, success is not a matter of course.
Look at some of these important fields to find out how to avoid the obstacles they create.
Compliance with regulations, licenses, and requirements
When the industry shifted to regulations, most of the maps changed from gray to white. This was a great opportunity for the organization, but at the same time it was a new challenge.
Operators, suppliers, and other services have to acquire licenses and certificates to enter the regulated jurisdiction, and the requirements vary from market.
Most organizations have specialized departments to obtain the license required to enter the market, and teams to always monitor the compliance status.
Therefore, even if you are alone, consider creating a specialized team that handles all legal requirements. By doing so, the business can survive over the long term.
Stand from the crowd
In this industry, such abilities have been revealed, and it is not surprising that many emerging companies are pursuing such abilities. In other words, it is important to provide new things to stand out.
It is a truly innovative thing, an unprecedented game format, a new mechanism, a development that solves the problem, or a study of the best ways to fix something that has already been done.
Technology is a major driving force in innovation, and emerging companies that are very successful often have their own platforms, conclusions, and mechanisms, and swallow the industry.
Of course, this is not considered to be a prerequisite for success, and we have seen a number of startups that have been greatly successful by improving the ones that have already been created.
In any case, emerging companies need an impact, and imitating their predecessors does not work. Therefore, it is to find a unique sales proposal that is original and attracts new ones.
Larg e-scale buyer recruitment
Whether you are B2B or B2C, one of the most important issues in every business is a larg e-scale buyer. To do so, a group advertising strategy supported by a message that collects buyers in the right space and actually causes reactions.
In such a fierce competitive environment, it is important for companies and brands to make a clear voice to the real thing and the audience.
Therefore, for example, it is important for a company to have a clear identity and mission. It is also very important to identify a channel that can build a true relationship with the buyer.
Digital marketing is cos t-effective, tracking, and easy to optimize in real time, as long as the appropriate data is collected and analyzed if it is performed correctly.
This is why this marketing method is essential for B2B and B2C companies.
Securing entrepreneurship funds
Most emerging companies face the need for funding to achieve their intentions. Organic growth is always possible, but it takes time, so the company may miss the right time.
But finding a favorable investment partner can be easy to say. Some companies provide capital but do not want to play an additional role in daily management, while others may claim more control and role than founders.
Startup companies need to think about how to become an attractive company for appropriate investors. The Venture Max Group has an investment department, and there are clear standards that companies should meet before considering a partnership with the company.
- It is in the early development of development with great potential for growth
- Being a revolutionary company
- Being a company with innovative technology
- Has a powerful founding team
- There is an expandable and defensive market opportunity
Our way of investing is that it should be a true partnership.
We not only provide funding to emerging companies, but also share our abundant experiences and support companies to get through this wonderful industry.
So many difficulties are still in the future, but companies that succeeded in the Igaming Startup will be able to get a lot of rewards.
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Maximising Game Success: The Advantages of Partnering with a Distribution Partner
Reading time: 6 minutesThe life cycle of the game has seven stages: planning, pr e-production, production, test, pr e-launch, launch, and post production. When it is released, video games begin to compete to get the attention of players and need to choose from many games, making it difficult to maintain interest. By cooperating with sales partners in the latter half of the game life cycle, rather than relying on giant companies like Steam, the public can get many strategic advantage, and the game relevance a few months after the release. Can be maintained.
Vadim Andreev, a CEO and c o-founder of Rokky, a global game distribution platform that connects the world's publishers and shops, talks about the first year of the launch of video gaming and cooperates with Rokky's distribution partners. Explain the benefits.
How to effectively compete with thir d-party distribution platforms like Steam
On average, reservation orders account for about 1 % of all sales throughout the year before the game release. After that, two to four weeks before the release, it rises to 4%of the annual sales. Reservation sales will peak one week before the release, and during this period, publishers can be 12 % of the firs t-year game sales. During the reservation period, Rocky has earned an average annual sales of 16%of the game, highlighting the importance of preparing games that can be reserved.
Considering the release date, Rokky's annual sales will be 8%of the total. Compared to this, according to VG Insights, average 12 % of all sales are triggered by Steam while the game is on sale, so some realization can be achieved on the first day thanks to the release data accounting VG INSIGHTS. High sex. After this, the company's analysis will result in 15 % of the first week after the release. At the same time, in the data, Steam accounts for 22 % of the annual total sales in the first week.
Later, smoky drops from 7 % to 4 % per week, and steam falls from 14 % to 5 %. Rokky reservations, release, and sales of the first month of sales will sell 56 %of the game copy for one year, and Steam will be less than 61 %.
In the remaining 10 months, Rokky accounts for 43 % and 38 % in Steam, while the middle sales are almost in the middle of the annual sales. At the same time, the route change on the right schedule actually indicates that the implementation using an extreme distribution platform has disappeared slowly than Steam.
The thir d-party distribution platform provides services that are more flexible and focused on buyers.
Cooperation with this distribution partner, such as Rocky, could provide a strategic advantage to the publisher. Thir d-party distribution platforms are expanding market scope, indications to changes in demand, almost all others, almost all others: almost all others: Almost all: Almost all others : Almost all others
- Market restrictions: Several states and regions have strict local governments restrictions on video games, and in fact, direct development through these platforms like Steam. ROKK Y-like distributors, which have the skills to work in such markets, have all the opportunities to safely break these obstacles and secure access to new audiences.
- The most flexible price setting: Steam is not every time, but it responds almost immediately to the game demand composition and has the ability to provide bonuses and special offers. Distributors have any chance to adapt to the market situation and use a flexible price strategy.
- Localization and cultural devices: Distributors active in specific areas have all others know the functions of local culture, customized games localization, advertising campaign, and native language user support. There are all opportunities to provide content.
- Marketing Support: Distributors often provide additional marketing resources, such as advertising, PR campaigns, participation in local events and exhibitions. This greatly improves the recognition of the game than the standard marketing activity in Steam and attracts more users.
- Logistic support: Game physical copies provide all necessary logistics support, such as production, storage, and delivery.
- Legal and financial support: international market activities may require knowledge of local laws and financial requirements. By providing legal and financial support in different areas experience, you can minimize risk and ensure legal requirements.
- A wide range of viewers: Distributors often establish connections and partnerships with local shops and online shops, so they can cover more viewers and sell games through various channels. You can improve sales and brand awareness.
In addition, the merit of a partner with sales partners is also proven that the ratio of sales partners to the total sales of Steam increases over time. The following graphs have shown a change in sales share via ROKKY for total sales 12 months after the game release. It is important to note that the data shown in this graph is the aggregation value of the best game registered in the Rokky database. In some cases, the distribution of each game may vary significantly.
At the time of release, the sales ratio via Rokky reached around 4 %. One week after the release, it has fallen to less than 1 %, and after that, it has been flat for one month. It began to grow gradually from the month, 0. 78 % in the second month, and 1. 02 % in the third month.
After the third month, the turnover rate fluctuates considerably, but it generally rises, reaching the peak in the sixth month. It is usually at this time that the first advertising share of the game begins. According to GeekyMinded, it takes 70 days to sell the game first. < SPAN> Marketing Support: Distributors often provide additional marketing resources, such as advertising, PR campaigns, participation in local events and exhibitions. This greatly improves the recognition of the game than the standard marketing activity in Steam and attracts more users.
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Logistic support: Game physical copies provide all necessary logistics support, such as production, storage, and delivery.
- Legal and financial support: international market activities may require knowledge of local laws and financial requirements. By providing legal and financial support in different areas experience, you can minimize risk and ensure legal requirements.
- A wide range of viewers: Distributors often establish connections and partnerships with local shops and online shops, so they can cover more viewers and sell games through various channels. You can improve sales and brand awareness.
- At the time of release, the sales ratio via Rokky reached around 4 %. One week after the release, it has fallen to less than 1 %, and after that, it has been flat for one month. It began to grow gradually from the month, 0. 78 % in the second month, and 1. 02 % in the third month.
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Legal and financial support: international market activities may require knowledge of local laws and financial requirements. By providing legal and financial support in different areas experience, you can minimize risk and ensure legal requirements.